PEG PEREGO BORN OF NECESSITY
It’s been said that the best ideas are born of necessity and this is certainly true of Peg Perego, a global leader in the design and production of infant and juvenile products. Unhappy with the non-availability of juvenile products for their infant son in 1949, Giuseppe Perego decided to design his own baby carriage. The aesthetics, functionality and the beautiful fabrics added by his wife caught the attention of parents in the Perego’s small Italian neighborhood. Soon they were inundated with requests by neighbors for carriages for their own children. Peg Perego was born. It wasn’t long before word of the baby carriages spread, and the company introduced high chairs, strollers, and other juvenile products. With each new product, the family commitment to quality continued.
Today, Peg Perego remains a family-owned business. Peg Perego’s philosophy of offering innovative, value-laden products remains as it was when Giuseppe Perego started the firm more than fifty years ago. Peg Pérego employs almost 1,500 people worldwide and operates in nearly 1.2 million square feet of factory and office space in Italy, the United States, Canada and Brazil. These facilities undergo frequent updating and enlargement, including the recent 125,000 square foot expansion of the Fort Wayne, Indiana, facility that now totals nearly 450,000 square feet.
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